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Case study · Outbound lead generation · WhatsApp automation

From hand-posting in WhatsApp groups to lead generation that runs on its own.

MoreConvos runs cold outreach for other businesses and only gets paid for positive replies. We have worked with founder Zach Gitlin since the agency's earliest days: first its website and LinkedIn presence, then a system that joins WhatsApp groups and posts in them automatically, plus the AI workflows around his outreach.

Day one
partner since MoreConvos's starting days
Auto
WhatsApp group joining and posting, no manual work
5M+
messages MoreConvos has sent for 100+ companies

MoreConvos's message and client figures are their own, from moreconvos.com.

01 · The pain point

A pay-per-lead business lives or dies on new conversations.

MoreConvos only gets paid when a prospect replies with real interest, so every week needs a steady supply of new conversations. WhatsApp groups full of the right people were a strong source of leads, but joining them and posting in each one by hand takes hours, and it stops the moment nobody is doing it.

Starting from zero

In the early days, a new agency had to look as credible as the ones it competed with: a proper website and a professional presence on LinkedIn.

Manual group work

Joining WhatsApp groups and posting in them one at a time ate hours that should have gone into selling and serving clients.

Leads capped by hours

More leads meant more manual posting. Growth was limited by how much time there was to do it, not by how many good groups existed.

02 · How we solved it

A partner that grew with the business.

We started with what Zach needed to win his first clients, then automated the work that was eating his time.

  1. 1

    A brand that looks established

    Website design and a LinkedIn banner in MoreConvos's starting days, so the agency looked the part from its first sales conversation.

  2. 2

    WhatsApp lead generation that runs itself

    A system that joins relevant WhatsApp groups and posts in them automatically, so new conversations keep arriving without anyone posting by hand.

  3. 3

    AI workflows for outreach

    Simple AI workflows that take repetitive outreach tasks off Zach's plate, built one at a time as the agency needed them.

  4. 4

    The same team, year after year

    Each new build was made by the team that built the last one, so it fits what is already running instead of starting from scratch.

03 · The outcome

Lead generation that keeps going when Zach isn't.

The repetitive work moved into software, and a one-off design job became years of building together.

Group posting on autopilot

Joining WhatsApp groups and posting in them happens automatically instead of by hand.

Time back for selling

Hours that went into manual posting can go into the conversations that come back.

First website to full system

One partner from MoreConvos's first website and LinkedIn banner to its lead generation system.

Recommended by the founder

Zach recommends Unicorn Studio for its professionalism, its pricing and how easy it is to work with.

Zach Gitlin
Founder & CEO, MoreConvos
In Zach's words
“A very professional team, very good prices, and definitely a pleasure to work with.”

Just wanted to leave a short testimonial for my man Saidur from Unicorn Studio. I'm Zach Gitlin from MoreConvos.com, and you're welcome to reach out to me and ask any questions you might have.

I've worked with Saidur since really my starting days, a few years ago, when his company helped me build out my website design, my LinkedIn banner and things like that. Then over the years I've been using Saidur and the services at Unicorn Studio to build an entire system over WhatsApp that generates leads by joining WhatsApp groups and posting in them automatically, plus other simple AI workflows he's helped me build out for outreach.

I highly recommend them: a very professional team, very good prices, and definitely a pleasure to work with. If you have any questions, ask Saidur to put us in touch. I'll definitely give him a good review.

Zach Gitlin, Founder & CEO, MoreConvos
From Zach's video testimonial, lightly edited for reading.
Saidur Rahaman, Founder of Unicorn Studio

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